A private board. You do not apply for it.

Tricia Benn is Chief Executive Officer of C-SUITE NETWORK™ and General Manager of the Hero Club, an invitation-only community of chief executives, founders and investors. She runs the rooms where senior executives stop performing and start working on the problems they cannot raise anywhere else.

Her earlier career was spent inside large organizations. She was a Fortune 1000 global chief marketing officer, and later Global CMO and Strategy Officer as well as US Managing Director at MDC Partners — accountable for growth at a scale that attracts scrutiny from boards and shareholders alike.

She is the architect of the Hero Factor, the framework the network uses to assess how leaders balance ambition against the way they treat the people around them, and she hosts the C-Suite Success podcast. On this board she brings the enterprise vantage point: what governance actually asks of growth once the numbers are large enough to matter.

LinkedIn → triciabenn.com →

Kevin Lee co-founded Didit in 1996 and serves as its executive chairman. The agency was among the earliest firms operating in paid search and now works across search, social, advertising, direct mail and analytics, which means he has run a business through every platform shift the industry has produced in three decades.

He is also chief executive of the eMarketing Association, founder of Various Ventures, an incubator for marketing technology, and president of GivingForward, a cause-marketing venture.

He has written four books on search and digital marketing, published more than 700 articles, and holds an MBA from Yale. On this board he is the member most likely to tell the room whether a change is genuine or a repackaging of something that already came and went.

LinkedIn → kevinlee.net →

Jeff Pedowitz founded The Pedowitz Group in 2007 and is its president and chief executive. The firm has worked with more than 1,500 companies on revenue marketing, the discipline he helped define and name, and that volume is the reason he tends to recognize a pattern in the room before anyone else does.

He is the author of F The Funnel and The AI Revenue Architect. Earlier in his career he held roles at Eloqua, Compaq and Unisys.

He has spent close to two decades arguing a single point: that marketing should be measured the way a profit and loss statement is measured, and that most of the disagreement between marketing and finance disappears once it is. He has served as a strategic advisor within C-SUITE NETWORK™ since 2019.

LinkedIn → pedowitzgroup.com →

Sheila Rondeau founded MOGXP, an experiential marketing firm whose client work has included Toyota, PepsiCo, Walmart and General Motors. The work is face-to-face brand activation — getting a customer to encounter a brand in person rather than through a screen, at a scale where the logistics are as demanding as the creative.

Alongside the enterprise work she serves as fractional chief marketing officer to small and mid-sized companies, building the brand first and the automation after it, and she is the author of The Art of Experiential Marketing.

Before her marketing career she served twenty years in the U.S. Army and Army National Guard. On this board she is the counterweight to the screen-first view — the member most likely to ask what happens when the customer is standing in front of you.

LinkedIn → mogxp.com →

C. Lee Smith founded SalesFuel in 1989 and remains its chief executive, which makes it the longest-running firm represented on this board. The company researches what buyers actually expect from sellers, and Selling Power has ranked it among the top ten sales enablement providers.

He is a certified behavioral analyst, the author of SalesCred and Hire Smarter, Sell More!, and co-host of the Manage Smarter podcast. His work centres on a question most companies get wrong: whether the person about to be hired, or the person already carrying the number, has the credibility a buyer needs before they will listen at all.

He has advised C-SUITE NETWORK™ on sales leadership. On this board he brings evidence where others bring instinct — most of what he says is downstream of survey data.

LinkedIn → salesfuel.com →

Arjun Sen is the founder and chief executive of ZenMango, a brand and customer-experience consultancy, and the creator of The Feeling Business®, a framework he has spent thirty years developing to help experience-driven brands become the clear first choice in their category.

ZenMango works with chief executives, chief marketing officers and founders at multi-location brands across restaurants, retail, hospitality, healthcare, services and nonprofits — companies whose business is better than their results show. Before consulting, he built his view of brand from inside the operating seat, and Blaine Hurst, former president and chief executive of Panera Bread, has called the ZenMango team among the most business-intelligent minds in the field.

On this board he is the member who starts with the customer's experience rather than the campaign. His recurring argument — fix the brand underneath before you spend to acquire, and close the retention leaks before the acquisition ones — is a useful counterweight in a room full of people paid to drive the next number.

Book time with Arjun

LinkedIn → zenmango.com →

Michael Beas leads Atlas Publishing and founded eBook Marketing Solutions. He has rebranded more than a thousand books into bestsellers and published over seven thousand articles across business and leadership titles.

Before publishing he spent twelve years in revenue roles at Citibank, Lucent and Liberty Mutual. That commercial background is where the editorial work gets its discipline — he treats a book the way a marketer treats a launch, with an audience and a number attached rather than a hope.

He also serves as an advisor within the wider C-SUITE NETWORK™. On this board he is the member who thinks first about how an argument will read once it leaves the room.

LinkedIn →

Tyler Hayzlett is Chief Marketing Officer at C-SUITE NETWORK™, where he is accountable for the pipeline behind the network's content, events and audience.

His work sits at the point where strategy meets the tooling that executes it — revenue operations, CRM, marketing automation, and the reporting that connects a first conversation to a closed deal.

He has spent more than a decade inside the speaking and executive-media industry, which is an unusual vantage point: he has watched a great many executives try to convert authority into revenue, and has a clear view of which mechanics actually carry the weight. On this board he is the member most often asked how something would get built.

Book time with Tyler

LinkedIn → c-suitenetwork.com →

Bruce Tuomala is Senior Vice President of Business Development at C-SUITE NETWORK™, where he builds the partnerships and relationships that extend the network's reach.

His background is unusually broad: corporate executive, strategy consultant, entrepreneur and business owner. He is principal of Sisu Group, a boutique strategy consulting firm he has run since 2009, and earlier held international sales and global-account leadership roles at AT&T and 3M. He has also served on several boards and held municipal experience as a city department head.

On this board he brings the business-development lens — how a brand turns standing into relationships, partnerships and revenue — along with a network built across four decades and a habit of thinking about who two members in the room should know.

Book time with Bruce

LinkedIn → c-suitenetwork.com →

Pete Winters is Vice President of Professional Services at C-SUITE NETWORK™, where he works with chief executives and business owners on building and monetizing communities of their own.

He spent close to two decades running a printing and marketing practice in New York before moving into consulting, which means he has been the owner in the chair as well as the advisor beside it. He joined the network in 2020.

He runs the agenda inside the council's monthly sessions, which makes him the person most responsible for the room being useful rather than pleasant: deciding what gets tabled, keeping the discussion on the decision rather than the story around it, and making sure whoever brought the problem leaves with something.

Book time with Pete

LinkedIn → c-suitenetwork.com →